Google tests showing weekly site visits in automated ad extension
Google has several types of automated extensions that can display in search ads — seller ratings, call extensions, dynamic sitelinks, etc. It’s currently testing a new version that highlights a site’s popularity.
Spotted by Kristie TC Liu, digital marketing strategist at KoMarketing in Boston, the automated extension on a WeWork ad says, “10K visits this week” and is preceded by a people icon. Visits here refers to website visits, not store visits.
providing social credibility: Google follower counts. Will this latest test have more staying power?
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