‘Swipe to Visit’ has arrived on Google Images

‘Swipe to Visit’ has arrived on Google Images


AMP-enabled sites will display as previews on image search results.

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Google has launched “Swipe to Visit,” an Images search feature that displays a preview of an AMP-enabled website’s header after a user selects an image result. The user can then swipe up on the preview to load the image’s corresponding web page.

announced at I/O earlier this year, Swipe to Visit makes use of AMP’s prerendering to generate a preview of the associated website.
  • By swiping up on the preview, the user will be taken to the corresponding page and the publisher will receive a pageview. 
  • Google has said that publishers already supporting AMP don’t need to take any further action to enable Swipe to Visit on their images.
  • Over the coming weeks, traffic data from AMP in Google Images will also be viewable in a Search Console performance report in a new search area called “AMP on Image result.”

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