How to Rock Your Back to School Marketing Campaign [Infographic]
Do you have your back-to-school marketing campaign locked in and ready to go?
This may help – the team from The Shelf have put together a huge listing of back-to-school shopping stats and insights, which may help to guide your promotional strategy, and maximize your sales in the period.
And it’s definitely worth latching in where you can – as noted by The Shelf:
“This year, the NRF estimates back-to-college spending alone will account for an astounding $54.5 billion. Together with K-12 spending, back-to-school shopping totals about $80.7 billion.”
There’s a heap of relevant angles to consider based on these data points.