In the past, some people referred to search as “the universal interface.” That role is gradually being taken over by voice assistants.
112 million monthly users. A new estimate from eMarketer pegs the number of monthly users of voice assistants at roughly 112 million, up from 102 million in 2018. The firm characterizes this as “critical mass,” although it still represents a minority of internet users (40%).
By 2021 eMarketer says about 123 million people will be using voice assistants at least monthly.
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